Thanks to support from Te Puni Kōkiri, a crowdfunding platform for Māori-led enterprises was created by PledgeMe and Māori Women’s Development Inc (MWDI) in early 2018.
Tā Koha took root when it participated in the three month Kiwibank FinTech Accelerator Programme earlier this year. During this programme, the Tā Koha team engaged with 200 people on a hikoi that went up and down the motu; and met with interested entrepreneurs kanohi ki te kanohi. Tā Koha now has around 10 campaigners getting ready to launch in 2018.
Self-named the “Tā Koha Bunch”, these campaigners got together for a two-day hui in Hamilton in early May. The hui also served to test out the education programme, which included the added elements of whānau inclusion and a marae-based learning environment.
The Tā Koha Bunch is now working behind the scenes with the Tā Koha team to prepare to launch their campaigns in the coming months. Alongside this mahi, PledgeMe and MWDI are collaborating to develop an online education programme for campaigners. Inspired by the work of the Grameen Bank and Kiva, the He Akoranga MaTāuranga programme aims to engage and educate both the entrepreneur and their whānau.
PledgeMe will provide the platform, or online website, for entrepreneurs to showcase their crowdfunding campaign. This will sit on the PledgeMe website, alongside non-Tā Koha campaigns. As we continue to develop a Māori look and feel for Tā Koha campaigns, we would love your thoughts! You can get in contact with us here.
MWDI and PledgeMe are currently doing some mahi to spread the word about Tā Koha to iwi across the motu. We are seeking to use Tā Koha as a way to help our campaigners gain momentum, both as a collective and individually. We call this our “tribal engagement plan”. If we should be talking to you (or someone you know) about our tribal engagement plan, we’d love to organise a kōrero.